APG Performance was founded in Japan in 2014.

We demanded high quality for safety and braking in all aspects of motor sport. But, wanted an alternative to the companies that existed at the time, as we felt that their product costs were very exaggerated.

After discussing with several Japanese friends who are keen on Motorsport, we decided to design our own brand; APG Performance. We hope this is not just a brand but an attitude towards life – pursuing your ambitions instead of settling.

Our Mission

From race track to public street, our goal is to provide the highest quality solution to all kinds of driving enthusiasts.The core idea of APG is to bring “a perfect gear” for all the users with a perfect guidance on the road.

The focus of APG Performance will always be on quality, not on price. Our products are designed and researched on an on-going basis in our own facilities, rather than turning a high-safety product into a commodity marketed price point product.  However, this doesn’t mean our products are overpriced – in fact, for a comprehensive braking package, they are much more competitively priced than the alternatives.

Currently our BBK kit line up covers from European car, American Muscles to JDM enthusiast community. 

We’ve done the research and development to provide kits that fit an extremely wide-variety of applications.

APG is a newly founded brand. We know that we cannot compare with them in volume at the current moment since they’ve been in the market for so long. But, since we are a new brand, it actually gives us more flexibility on what we strive for.